DEBORAH HENRY-POLLARD - Be Smart About Art
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Be Smart About Art

I am delighted to be one of Be Smart About Art's Creative Specialists.

If you are an Artist, Dealer, Art World Organisation/Professionals & Collector, Be Smart About Art (whose tagline is "Art is your life. Make it your living." ) is a brilliant membership organisation to help you thrive in a changing art world. 

Their core programme includes: 
+ Professional development courses - face to face and online 
+ Networking opportunities that result in business deals, partnerships, support and more (in London, New York and online via the Member community)
+ Industry talks and tours at art fairs for art world professionals and collectors, to give insight and support creative enterprises with sales. 

I contributed to Be Smart About Art's new e-book, HACKING THE ART WORLD, which you can download when you sign up to their mailing list and the excellent and informative 'Sunday Reading' blog posts.

I offer 1-2-1 coaching sessions at a reduced rate if you are a Be Smart About Member (bookable through BSAA), including an exclusive 3.5 hour coaching session built around the Business Model Canvas, to help you visualise and plan your future with one sheet of paper and a bunch of sticky notes.

Events

14th July 2.15pm, Central London: 

Learn how to map your creative practice using this simple model that makes common sense (for immediate use and in future), to help you to see where you are in the creative career journey, work out where the gaps are and what support you may need.

The Business Model Canvas is used by individual artists and art dealers, not to mention global corporations! 

And better yet, since it lives on only one page, you can keep the plan in front of you, edit it as your situation changes and pin the evolving plan on the wall as a working document to guide you over the weeks, months and years to come. 

During this session, you'll learn all about the Business Model Canvas components, how to use it as a living document and will spend time developing your own. This includes working in tandem as a group (of six), gleaning ideas from fellow participants, as well as Deborah and Susan Mumford, Founder of Be Smart About Art. 


19th Sept - 7th Nov, Online
This multi-part professional development course is designed for emerging to mid-career artists who are ready to up their game in a rapidly changing industry. The course and sessions will be led by art world specialist Susan Mumford, Founder of Be Smart About Art. Attendees will receive over 10 hours' of Susan's time in LIVE sessions, and will also get her bespoke input via the online course platform. 

In order to help you distill the knowledge learned and ideas surfaced, I will be coming on board as Business Model Canvas Adviser. I'll support your Canvas development so that, by course completion, you have a working document tailored to your own needs.

For both these courses, book via the Be Smart About Art website.