Take Five with Andy Fairweather
 -
RSS Follow Become a Fan

Delivered by FeedBurner


Recent Posts

What to Take From Compliments
Take Five with Zena Forster
Are You An Imposter?
The Fireworks Exercise
Can I Just Ask...?

Most Popular Posts

Take Five with Trina Dalziel
Take Five with Nina Farrell
Take Five with Alexandra Harley
Creatives Blocks - They Happen to Us All
Take Five with Claire Meredith

Categories

Advent Calendar
Attitude
Coaching
Creativity
Ebook
Events
Motivation
Productivity
Seasonal
Take Five
Tango
Tools
Well being

Archives

June 2017
May 2017
April 2017
March 2017
February 2017
January 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
June 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
July 2014
June 2014
May 2014
April 2014
March 2014
February 2014
January 2014
December 2013
November 2013
October 2013
September 2013
August 2013
July 2013
June 2013
May 2013
April 2013
March 2013
February 2013
January 2013
December 2012
November 2012
October 2012
September 2012
August 2012
July 2012
June 2012
May 2012
April 2012
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010

powered by

My Blog

Take Five with Andy Fairweather


Andy Fairweather is Director, Website Designer and Brand Designer at Brand Aspect, helping business owners get the maximum ROI from their web properties.  He is also Creative Director at Vidshorts, which specialises in producing videos of under five minutes in length, to market your business.  He understands that however attractive a website is, it only counts as a great design if it is actually producing results for you.  

Andy was the cinematographer on my film, 'This is Not a FIlm About Tango' and at every step of the way, he was supportive, enthusiastic, encouraging and a wealth of useful information. When it comes to filming and editing, Andy really knows his stuff and produces professional, beautiful work which exceeds all expectations.  In all his design work, Andy is creative, inventive and technically knowledgeable.  He makes sure he understands exactly what you want to achieve. He then does what he can to make sure that you get what you want, going the extra mile to get it just right. In addition, he is a wonderfully calm, patient presence, with a great sense of humour, never getting stressed at any point.


In your professional life, what is the single best thing about what you do?
The biggest joy is seeing a project through from its inception to its completion. I love working with people who have an embryo of an idea and I feed off their enthusiasm. Often these ideas are about new businesses or fresh takes on an existing brand. It’s then my job to find ways to deliver what they are looking for. More often than not the projects I do have diverse elements, for example a current project involves combining packaging design, an e-commerce website photography video and print and delivering that level of diversity is a huge positive
 
Do you have a creative hero / heroine and if so, why?
This question took me a few days to mull over. When it comes to videography, I love the work of Edgar Wright who has an absolute knack to making visual comedy both impactful and fast paced. If I were one day able to pull off something half as thought through in a similar medium I’d be happy.
 
What piece of advice do you wish you had been given at the beginning of your career?
You can never do to much planning. I used to think the exercise of planning was a waste of time when you know in your mind what you want to achieve. The problems with not sitting down and spending the time working out exactly how you're going achieve whatever project or business goal you set yourself is you’ll likely take double or triple the time you would if you had a plan. Someone recently told me that for every one minute you spend planning you save up to 20 minutes on delivering the task.
 
If you hit a creative block, what is your top tip for getting through it?
Get out of your environment. There is nothing worse than staying within the same four walls when you feel like you can’t get anywhere. Go out, walk round the block, go to the gym, whatever floats your boat. Also if you practice mindfulness techniques when you are away from your environment, that is to really focus on your being state and not the work that’s causing you the creative block.
 
And finally, for fun, if you were a shoe, what type of shoe would you be and why?
A loafer, principally because the word loafer sounds funny to me, loafer. Thinking more in to this, the humble loafer is both practical and gets you where you want to go over a variety of terrains therefore I am proud to call myself a loafer.

0 Comments to Take Five with Andy Fairweather:

Comments RSS

Add a Comment

Your Name:
Email Address: (Required)
Website:
Comment:
Make your text bigger, bold, italic and more with HTML tags. We'll show you how.
Post Comment